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Some of the most influential corporate art collections in the world, notably Deutsche Bank, Microsoft, Progressive Insurance, UBS and Hallmark, have all specifically focused on contemporary art collecting. They have found almost priceless value encased within the responsibility of being keepers of our society's collective heritage. This finding has uncovered the truly transactional nature of all successful relationship interactions.


BRITISH COMPANIES ARE TO BE ENCOURAGED TO COMPETE FOR A NEW AWARD WHICH WILL REWARD ARTISTIC TALENT AMONG THEIR EMPLOYEES

 

 

Identifying value in emerging art ... Learn from the masters of contemporary art collecting:

The intrinsic value of art is difficult to measure because art value is in the eye of the beholder.

Consequently, valuation of emerging art is primarily based on emotional instinct often acquired from years of cumulative experience.

This makes valuation very difficult for those without experience and one therefore needs to rely on other sources of information.

For DIY collectors: one can learn from the masters of corporate art collecting, for example Microsoft, UBS, Deutsche Bank and Progressive Insurance company. These corporations have collections consisting of mostly emerging and mid-career artists. Carefully chosen to justify the expenditure at board level.


The Baltic will be hosting a major exhibition by Japanese artist Yoshitomo Nara, in an ongoing collaboration with creative design team graf, which began in 2003.
 
This project is being sponsored by The Great Britain Sasakawa Foundation, The Daiwa Anglo-Japanese Foundation, The Japan Foundation and Faulkner Browns Architects.

Nara and graf will commence building the installation for this exhibition in early May and can be seen from the level 5 viewing platform.

The winner of the Cartier Award, Cuban artist Wilfredo Prieto, is a talented young conceptual artist whose works often take the form of site-specific installations. His winning proposal was chosen from over 400 applications submitted by artists across the world. Frieze curator Neville Wakefield describes Prieto as 'standing out amongst his peers for creating art that levitates the ordinary.'


An exciting new move in the relationship between art and fashion. Tom Chapman, Director and founder of London-based fashion retailer Matches, is collaborating with some significant movers and shakers in the art world.

The artist Abigail Lane and the curator Karen Ashton have been invited by Matches to construct an exclusive installation in their new Marylebone High Street store.

View online exhibitions of these extensive corporate art collections by clicking the gallery links below ...

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The Progressive Casualty Insurance Company Art Collection ..... 'promotes our company culture - the unique union of our people, values, aspirations, and work environment - by encouraging the pursuit of innovation and change.... 6500 art works displayed countrywide, excellence in artistic achievement, stimulating work environment, encourage open-mindedness to what s unfamiliar and different, reflecting a culture of change.' Source: http://art.progressive.com/

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Under the motto "Art at Work" the Deutsche Bank has assembled the world's biggest corporate collection, which today constitutes 50,000 works of art. displayed in some 1,000 branches and exhibitions around the world. Source: http://www.deutsche-bank-art.com/

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'Art is the Zeitgeist' of society... the general intellectual, moral, and cultural climate of an era, reflects who we are - as a society, as an individual, and as an institution. It can remind us of our collective heritage. Or hint at our future.....we are widely recognized as having one of the world's most important collections of contemporary art.' Source: http://www.ubs.com/4/artcollection/index.html/